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GILDA DO REGO – PASSION TO SUCCEED

Passion.

That is how I would describe the drive that is evident when you meet Gilda do Rego, the Johannesburg-native businesswoman, sales executive, and marketing specialist. This dynamic woman is one of the driving forces behind Plastic Ideas, one of South Africa’s fastest-growing businesses, which has positioned itself in markets that were previously the exclusive domain of very few.

Those that are a bit more attentive to detail might notice that even Gilda’s number plate reflects just how passionate she is about her projects, and for something that many of us might overlook as the most mundane object: Crates.

Passion.

Platic Ideas is never scared to innovate. Their pink crates were a first in the industry

That is how I would describe the drive that is evident when you meet Gilda do Rego, the Johannesburg-native businesswoman, sales executive, and marketing specialist. This dynamic woman is one of the driving forces behind Plastic Ideas, one of South Africa’s fastest-growing businesses, which has positioned itself in markets that were previously the exclusive domain of very few.

Those that are a bit more attentive to detail might notice that even Gilda’s number plate reflects just how passionate she is about her projects, and for something that many of us might overlook as the most mundane object: Crates.

On a cold July morning, Gilda was kind enough to give us a tour of the impressive operation that is the Plastic Ideas manufacturing plant. The amazing growth they’ve experienced is reflected by the growing floor space necessary to keep up with demand, and the innovative spirit of the team behind this endeavour made it so they are able to design and manufacture any mould that their minds might dream up.

Plastic Ideas is a leading expert in delivering top-notch plastic crates, plastic moulds, and molded products catering to both local and international markets. Boasting over three decades of experience in the manufacturing sector, they have established themselves as industry veterans.

Their state-of-the-art facilities are equipped with cutting-edge technology, including CNC machining centers, EDM machines, and EDM wire-cutting machines. To ensure the highest quality for their moulds and moulded products, they employ modern CAD/CAM systems.

At Plastic Ideas, innovation, dedication, and experience converge in their highly skilled team. They take pride in providing comprehensive solutions during the product development stage. With their proficient engineering and quality assurance system, they guarantee the utmost customer satisfaction in tool building and production moulding processes.

With a growing array of products at their customer’s disposal, Plastic Ideas has allied itself with the primary industry sector in South Africa, creating tools that allow for the products they produce to be safely stored and transported to your door. You might not know it, but you’ve almost certainly benefited from the quality of the products they produce at some point in the past month.

Gilda’s life was not always dedicated to crates. This wife and mother spent many years in the Financial sector, where she climbed the corporate ladder of known banking institutions. At the time, she was the only female in the circles that she frequented, and this only increased her resolve to succeed in everything she does.

Hard work, initiative, and a little laughter in the mix seems to be the recipe for success in the Plastic Ideas Office, which is certainly dominated by the wonderful women in Gilda’s team.

Being a mother and wife only brings her the drive to succeed even more. As Gilda tells us, she is certainly a believer in the motto: “Behind every successful man is a tenacious woman.” We can’t help but be inspired as she shares her plans for sustainable growth and an enlarging of Plastic Ideas’ footprint.

Passion.

When you are blessed enough to have prepared yourself accordingly, and have found something worthy of completely immersing yourself in, you will, just like Gilda, be able to reap the rewards and cause change in your environment. To this end, Gilda has currently embarked on a drive for the betterment of the area where she is based, and the creation of a Business Forum that will cause societal change in their neighbourhood.

Gilda is a strong advocate for mentorship such as the one that the Portuguese Forum Business Women’s Group provides, and believes that if each woman would take one girl child under their wing, opportunities for female success would only increase exponentially.

We wish Gilda and her team continued success and can’t wait for new developments their creative minds inspire.

Roberto Silva

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